Sioux Brew: MillerCoors sales up .7 percent in quarter
Date: 10/14/2008 12:57 PM
By EMILY FREDRIX
AP Business Writer
MILWAUKEE (AP) – MillerCoors’ sales to retailers rose less than 1 percent in the latest quarter, as a jump in Coors Light sales helped buffer a drop in flagship brand Miller Lite, said SABMiller PLC on Tuesday.
Crafts and imports rose 5 percent in the period ending Sept. 30 compared to the previous year, said SABMiller, which operates the MillerCoors joint venture with Molson Coors Brewing Co.
But the brewer said lime-flavored Miller Chill posted a significant drop due to what SABMiller called “aggressive competition” in the segment – which now has Anheuser-Busch Cos. Inc.’s Bud Light Lime.
