Archive for the 'tag:beer marketing' Category

If you asked for a beer aged on tequila staves, A-B heard you…

It’s kind of a beer, it’s a new category, it’s a mash-up, it’s a totally surprising brand that revolves around mystery and intrigue, it features consumer engagement moments and secret-sharing and a bottle embedded with "discoverable elements including hidden messages and eyes that appear when cold…"

Why didn’t we think of that: Colorado proclaims itself "State of Craft Beer"

The Colorado Brewers Guild had made "Colorado, The State of Craft Beer" the foundation of a new campaign meant to draw more attention to Colorado’s flourishing brewery scene.

10 Barrel Brewing now officially in the lead for the Coolest Marketing Ever, Craft Beer Division

10 Barrel Brewing is now officially in the lead for the Coolest Marketing Ever, Craft Beer Division..a free-beer vending machine to celebrate the release of this year’s 10 Barrel Swill — their Radler-like beer/fruit soda hybrid — and people…